10 Ways to Use Video in Online Marketing
Stand Out from Your Competition and Connect with Your Audience using Video in Your Online Marketing
I was LIVE on Facebook the other day talking about 10 ways to use video in your online marketing to stand out from your competition and really connect with your audience. I’ve posted the replay recording for you here in case you missed it or just wanted to watch it again.
The thing is, video is NOT going away. It’s not a passing fad. People LIKE IT!
So we online marketers need to embrace it and find creative ways to use it to deliver our message to our audience.
My top 10 strategies for using video are:
- Live streaming on social media
- Facebook ads
- Facebook groups
- Facebook events
- Welcome or intro on your website
- Opt-in and thank you pages
- Sales landing pages
And the new tool I’ve found to make video in email super simple, fast, and EASY is BombBomb. (By the way, you can also send video texts through the BombBomb app! BONUS!)
Basically, anywhere you have a touch-point with your audience, you should consider using video to make a more engaging connection and impact.
Video is personal. It speeds up the know-like-trust factor, which gets prospects closer to doing business with you faster. It’s intimate, and it allows you to fully communicate a message using facial expressions, tone of voice, and so much more.
And with the video capabilities of smart phones these days, ANYONE can produce quality videos to use in their online marketing.
YOU can, too!
If you’re already using video in your online marketing, I’d love to hear about it! Share what you’re doing in a comment below.
And if you need help developing strategies and systems for using video in your business, I’m here for you! Schedule your complimentary, no-obligation 30 minute strategy call with me by accessing my calendar here.